PHOTOBUCKET CAMPAIGNS
Directed multifaceted teams in formulating comprehensive marketing strategies, yielding a $10M net increase. Managed brand development, crafted UI/UX wireframes, and curated diverse social media content for both organic and paid advertising campaigns.
Social Media Campaigns
I spearheaded and crafted Photobucket’s creative and brand direction in advertising initiatives, yielding over 250 million impressions and a $10 million year-over-year net revenue gain. Notably, I significantly boosted daily subscriptions, increasing from 250 to an average of 450 subscriptions per day.
